The recently announced upgrade in partnership from shorts to jersey for international money transfer company, World First, has opened up opportunities for new brands to join the Sydney Roosters as on kit partners for 2017.

Joining the Club as a Corporate Partner at the back end of season 2015, World First has now graduated to a Platinum Partner alongside fellow premium brands in Steggles and QBE.

In 2016, World First branding could be seen on the back two panels of the Sydney Roosters playing shorts however in 2017 they will move on to the prestigious tri-colours jersey in the prominent top back position.

Having recently been named Australia’s ‘Coolest Company in Finance’, the team at World First will be right at home with us in the Eastern Suburbs of Sydney.

With this shuffle of on-kit branding for 2017, opportunites remain available to join Steggles, World First and QBE on the iconic strip of the Sydney Roosters.

The sternum position of the jersey, traditionally owned by the apparel partner and previously occupied by Peugeot is at market along with all three panels of our playing shorts as World First transitions to the jersey.

The Sydney Roosters are a perennial favourite with free to air broadcast networks, translating to consistently high return in media value for investment for on kit partners.

Both assets can be included as part of a sponsorship package tailored to meet any brand’s needs including hospitality, digital engagement and match day activations.

To enquire about either of these rare and unique branding opportunities, contact Ryan Sansom ( today.

Go Roosters!


For more information on the Sydney Roosters Partnership & Branding Opportunities across 2017 please CLICK HERE